The Sane Marketing Real Estate Marketing Blog and coaching

Watch this video then be sure to follow Brandon’s Instructions to get the full Interview!

How to Fast Write Your Own Commission Generating Book In 10 To 15 Minutes A Day And Simultaneously Create The Most Expensive Programs In Your Niche With This Rapid Business Development System…

Are You The Intentional Choice Of Your Potential Buyers and Sellers?

I am excited to inform you that in our next module we will be covering with my good friend Glenn Dietzel the dynamics of how to design, author and distribute a commission generating book. By taping into your own personal positioning and projecting yourself as the expert to your local market in a way that separates you as the only choice for your ideal clients.

Consider This Right Now: Your target market is faced with a very real problem. With limited time and opportunity to experiment, your ideal clients intentionally narrow their choices to those who are on top.

And this is acutely true in the Recommendation Age in which you now live.

This next call is not about how to make money. This is about how to use a little known law called Zipf’s Law to compel your target market to want to crave a relationship with you.

It is NOT that it is expensive and difficult to separate yourself as the only choice like most would tell you. It is that there is a very specific model that few truly understand.

Here’s the Problem: Over 90% of Realtors fail to make a profit. And the new business reality in the Recommendation Age requires that this be so!

Here’s the Solution: Research shows that the best lead generator is a Book connected to a process using target emotional response marketing. A unique process where your target market chooses you for life within three minutes.

Not just any book. But a commission generating book which aligns your unique proposition with the right distribution channels where you are considered more than an expert. You are the intentional choice.

Note two important facts.

1. This is a system where you don’t have to invest $100,000 like many of Glenn’s clients have done in hiring his company to implement this system.

2. This is more than writing a book. This is about creating a powerful lead generation system that positions your expertise properly in the new age we now live in: The Recommendation Age.

Discover a comprehensive system to turn your expertise in any one of the areas where your inherent strengths lie: law, investing, negotiation, construction, psychology, demographics etc. into a viral system that incorporates both the offline and online worlds as you easily write your own commission generating book.

Here are just a few concepts you will discover:

–How to eliminate your competition and ethically control your target market in less than three minutes. Note: you must promise to use this system for only ethical and moral reasons due to the comprehensiveness of this system.

–How to use this proprietary model that will show you specifically how to take an idea and strategically transform it into a Recommendation…A Recommendation where your optimum clients can ONLY say yes to you. Over and over again.

–How to make the new rules of the Recommendation Age work for you. Note: If you still think we live in the Information Age, this is all the more reason why you must be on this call.

–How to get into your target market’s mind using the Awakened Ideation system—use this specific questioning system to unlock the real resistance that your target market has of you and powerfully reframe your solutions to their hidden wants and desires.

–How to position your target market to overcome their natural resistance to you with your million dollar story—yes, you have a million dollar story and you will discover how to position it.

–How you can command Zipf’s Law to your advantage?

–How to leverage Zipf’s Law thru another little understood law, Milgram’s Law, where you will be more than the perceived expert, but the only solution your ideal clients will choose.

–How to become an Insider in the Recommendation Age to reap the untold wealth as a Knowledge Broker of your local Real Estate Market.

–How to align yourself with a hungry market and create a data base of raging fans that want to refer all of their friends and family to you.

–How to author your commission generating book—a 100 page commission generating book—in only 12 hours!
–How to gain instant access to our books-in-stores New York Publisher
And so much more.

Make sure you are on the call early as Glenn will be walking you step-by-step thru this proven and tested system that lends itself perfectly to what Brian has been teaching you.

As Brian has stressed on several occasions, “You must know how to get your customers to buy now and forever from you…and this is infinitely more important than anything else you can learn in your real estate career.”

Welcome to a system that will turn you from unknown salesperson to Celebrity Expert and ultimately to the intentional choice for your ideal clients.

Glenn

P.S.

Just for being on the call, you will gain the ability to get access to two Exclusive Bonuses:

1. The Idea Virus Software (Value $197) to create your own viral eBook where you begin to make money immediately.

2. The Expert Positioner Software (Value $147). Ethically control your target market in less than 3 minutes with this software.

To Gain Access to this once in a lifetime call you must be a Registered Platinum members over at: http://busyagentpro.com

Here is the harsh reality of our industry. There are over a million NAR members. Eighty to ninety percent of all new licensees leave after 1-3 years in business.

The average work week according to several studies conducted by NAR and a few other organizations for the average Realtor is 60 hours a week. That’s the average work week. And the average income is $32,300. So based on a 60 hour work week the average Realtor makes around $12 an hour, which is just a bit slightly higher than the average assistant makes in our industry. And I don’t know what minimum wage is these days, but this has got to be pretty close to minimum wage.

I had a very odd request from a member of BusyAgentPro.com members a few days ago, at least at the time I thought it was odd. The member requested for me to send them how I had my organizational system and inbox labeled for organization. While it seemed odd at first, when I got to thinking about it and it actually was a great idea to get some information about how others label and organize their systems before starting from scratch to create your own organizational system.

I use a Dynamo Label system for all of my labels as well as printing postage from my home office. I liked it so much at home that I made our office manager install the same for the secretary at the office.

So, here is a list as requested of the labels I use for the organizational system I have here in my office:

@ Calls
@ Errands
@ Computer
@ Office/Desk
Goals/Affirmations
Agendas
Projects
Someday/Maybe
@ Waiting For
Maybe Get
Next Actions
@ Anywhere
Ideas
Travel
Wine

Top Producer Tip of the week by Pat Wattam

* Pat sends a Formal Invitation to her client or customer, inviting he or she to the closing. Her philosophy is during the under contract period most people are very nervous. Pat goes the extra mile to stay in touch with her client, by keeping them informed every step of the way and then the invitation sets the stage for a smooth closing. Its no wonder that out of Pats ninety closings last year sixty of them were from referrals.

* I mail a “Brian did it again” postcard at least once a month to every one in my database. Here is the text in the post card:

“Brian Rodgers Did It Again”

6144 Bristle Cone was listed with another Broker for 6 months.

It EXPIRED, Re-listed with Brian and SOLD in 5 Days. No one has

Sold more Expired listings in Branson than Brian Rodgers. Call or

E-mail Brian now 555-1212 Email you@you.com

Realty Executives 4 Results

* In the expired package that I use, I have a document that I believe is where the rubber meets the road. I called it “67 Good Reasons To List Your Home With Brian Rodgers”. In this document it say on the top. The following homes were listed with another broker, expired and re-listed with Brian then Sold. I then put the address of the 67 homes that I sold from the time I started counting. I received many complements and comments from sellers about this document.

Expired listing Tips By Brian Rodgers

Here are the top four objections you will hear from expired listing sellers.

* We want to wait a while.
* We are going to list with our current agent.
* He/she is a friend or relative.
* We are going to try by owner for a while.

Top Producer Tip of the week by Pat Guttery Baton Rouge, LA

* Pat does very well with keeping his advertising cost low, by running a one page ad in the Homes Magazine. He puts 4-5 indoor pictures of each home on his web site, his ad drives potential homebuyers straight to his web site. There they can at there leisure learn about Pat, see his listings inside and out. Pat uses his web site as a pre-sell package for him and he contributes 35% of his business to his web site.

* Pat runs a very efficient business, he closed 52 transactions last year, without an assistant, working with buyers, no weekends, and under forty-five hours a week, and he makes a six-digit salary on top of all of that. Not bad Huh?

Expired listing Tips By Brian Rodgers

* The number one key to the success of listing expired listings is the follow up. It takes an average of six contacts to get an expired listing.

* 50% of the expired listings that come up daily are either already re-listed, under contract or sold. If you know this going in you won’t be discouraged when you find this out.

* The biggest obstacle in trying to take an expired listing is the fact that many will want to re-list with the same agent even though the agent didn’t do anything to get it sold. (I will give you my script to overcome this objection in a later issue)

* Research shows 88% of the time price is the reason the home didn’t sell the first time.

Top Producer Tip of the week by Pat Wattam Baton Rouge, LA

* When someone sends Pat a referral she sends them a box of Chocolate Chip Cookies. Pat sends the cookies in a personalized round cookie tin, with her name and company name on it. She sends the cookies even if the deal doesn’t work out. You can purchase them at www.freshbeginnings.com