Real Estate Marketing Tips Series - Brian Rodgers

Expired listing Tips By Brian Rodgers

* The number one key to the success of listing expired listings is the follow up. It takes an average of six contacts to get an expired listing.

* 50% of the expired listings that come up daily are either already re-listed, under contract or sold. If you know this going in you won’t be discouraged when you find this out.

* The biggest obstacle in trying to take an expired listing is the fact that many will want to re-list with the same agent even though the agent didn’t do anything to get it sold. (I will give you my script to overcome this objection in a later issue)

* Research shows 88% of the time price is the reason the home didn’t sell the first time.

Top Producer Tip of the week by Pat Wattam Baton Rouge, LA

* When someone sends Pat a referral she sends them a box of Chocolate Chip Cookies. Pat sends the cookies in a personalized round cookie tin, with her name and company name on it. She sends the cookies even if the deal doesn’t work out. You can purchase them at www.freshbeginnings.com