What's Wrong With My Website?

by Michael Southon

I ask myself that question about once a month. My website looks fine to me, but what are other people seeing? And what are the Search Engines seeing? Here's a checklist of 10 ways to keep your website at peak performance:

1. Browser Compatibility
The first thing is to look at your website through other people's browsers. I do this regularly and I've sometimes been shocked at what I saw!


2. Broken Links
About 5% of all links on the Internet are broken. A site that contains broken links gives a bad impression to visitors and is a frequent cause of lost sales. Also, the major Search Engines and Directories will not list your page if it contains any broken links or missing images. Here are some free link validators:


3. Web Safe Colors
Are the colors on your web site displaying properly on other people's browsers? You may have a beautiful shade of lilac on your index page but it could look very strange on someone else's computer.

There are only 216 colors that you can safely use on the Web. These colors display solid and consistent on any computer monitor or web browser that is able to display at least 8-bit color.

The Web Safe Palette contains six groups of colors with 36 colors per group. These 216 web safe colors can have any combination of the following RGB (Red Green Blue) values: 0, 51, 102, 153, 204, 255 (each RGB value must be divisible by 51).

Here's a good palette of web safe colors:


(c) 2000 by Michael Southon
Michael Southon is the author of the popular new E-Book, 'Ezine Writer!'. Discover the #1 Secret of Ezine Marketing - More Traffic, More Sales: http://www.ezine-writer.com